Just a question for those in the know...Why do football teams across the world feel the need to constantly change their kit, seemingly every season? I understand it can keep things fresh and if the new designs are nicely done, it excites the fans.
But as an American, rarely if ever do professional sports teams here (American football, baseball, basketball, etc.) completely change/update their uniforms/kits season to season. So I don't really understand the need to do it for football teams, and kits are not cheap so it's costing the fans like ourselves quite a bit of money if we want to purchase the latest and greatest one. And I find that quite irritating if I'm honest.