Liverpool FC has teamed up with luxury Swiss watch brand TRIBUS in a new global partnership.Starting its long-term partnership with the club, TRIBUS will become the Reds’ official global wristwatch and timing partner from the beginning of the new 2020-21 season.As part of the new partnership, TRIBUS has launched an officially licensed LFC watch to commemorate the year in which Liverpool were crowned champions of the Premier League. The TRI-08 Premier League Champions Special Edition features the club crest on the dial, with special champions artwork on the back, celebrating the momentous season.TRIBUS will use the partnership to increase brand awareness within key global markets through stadium branding at Anfield, including on the stadium clock, and branding on Liverpool FC’s digital platforms, along with access to first-team players and club legends, to provide fans with additional ways to interact and engage with the world of football.Manufactured in Switzerland, but founded on Merseyside by three brothers, TRIBUS prides itself on its luxury craftsmanship and precision engineering, utilising quality Swiss production.Matt Scammell, commercial director at Liverpool FC, said: “When it comes to watchmaking, Swiss engineering has gained a long-standing reputation for luxury, cutting-edge innovation and quality that stands the test of time.“We are delighted to welcome TRIBUS as the official global wristwatch and timing partner of Liverpool Football Club. It’s fantastic that we have the opportunity to partner with a business that boasts impeccable Swiss craftsmanship but was also founded right here in Liverpool.”James Ward, co-founder and managing director at TRIBUS, said: “From the age of six, I’ve followed my club home, away and across Europe.“It’s a passion that certain people can’t understand. It’s more than watching a game of football, it’s family, it’s friends, it’s an infectious buzz that is impossible to shake. When the opportunity came to combine our family’s two passions of Swiss watchmaking and Liverpool FC, it was a dream come true.”
Don't want to derail the thread
In for the watch puns.
About time.
Got to be a wind-up.
Some of the watches https://tribus-watches.com/collections/tri-08-collection
I think this is the new brand from one of the guys who founded Christopher Ward Watches.https://en.wikipedia.org/wiki/Christopher_Ward_(watchmaker)
My scouse, the often busted but seldom battered Mr Flabby Whore Alien. Who will not send in cottoned wool, bubbled rap, shiny sliver spaced blanket and sum beefy Bovril to keep it warm and safe and snag as bag in a rag? Oh Whore yours is a sweeter leftish peg
Same surname, different people. Local company of 3 brothers is laudable but not exactly a commercial deal of any financial significance you'd think. One of the Swatch Group, Richmond or LVMH luxury brands with coffers to match, would have been more fitting.At a grand plus, using cloned movements with about as much Swiss heritage as Shaqiri, I'd have hoped for slightly less generic design than just just sticking a club crest on the dial.
It is the creation of James Ward and his two brothers, Jonny and Jake, and has their father Chris Ward — eponymous co-founder of the Christopher Ward watch brand — on its board of directors
Sons.https://www.watchpro.com/multi-million-pound-british-startup-tribus-becomes-official-wristwatch-partner-of-liverpool-football-club/
Matt Scammell, commercial director at Liverpool FC, said: “When it comes to watchmaking, Swiss engineering has gained a long-standing reputation for luxury, cutting-edge innovation and quality that stands the test of time.
This forum is a joke
You lot will miss me when I'm gone
Never heard of them - so the partnership has worked for them already
Which came first, Cadburys or this one, I'm interested in the chronology.
Same.Seems this new guy is earning his corn getting these Deals.Chocolate, Watches, whatever next.Should be getting our new sleeve sponsor announced soon i reckon.
So that's chocolate and watches now sorted.Wonder which type of partner we go for next.
Interflora and then Durex?
A timely announcement ahead of the new season...
I would make a joke but i dont have enough time on my hands.
They look second hand to me.
I see a Swiss theme developing here. What about cuckoo clocks up next?