This is the model we should be adopting:
WRAP and the circular economy
What is a circular economy?
A circular economy is an alternative to a traditional linear economy (make, use, dispose) in which we keep resources in use for as long as possible, extract the maximum value from them whilst in use, then recover and regenerate products and materials at the end of each service life.
Why a circular economy is important
As well as creating new opportunities for growth, a more circular economy will:
reduce waste
drive greater resource productivity
deliver a more competitive UK economy.
position the UK to better address emerging resource security/scarcity issues in the future.
help reduce the environmental impacts of our production and consumption in both the UK and abroad.
https://www.wrap.org.uk/about-us/about/wrap-and-circular-economyThe concept of a circular economy
In a circular economy, economic activity builds and rebuilds overall system health. The concept recognises the importance of the economy needing to work effectively at all scales – for large and small businesses, for organisations and individuals, globally and locally.
Transitioning to a circular economy does not only amount to adjustments aimed at reducing the negative impacts of the linear economy. Rather, it represents a systemic shift that builds long-term resilience, generates business and economic opportunities, and provides environmental and societal benefits.
Technical and biological cycles
The model distinguishes between technical and biological cycles. Consumption happens only in biological cycles, where food and biologically-based materials (such as cotton or wood) are designed to feed back into the system through processes like composting and anaerobic digestion. These cycles regenerate living systems, such as soil, which provide renewable resources for the economy. Technical cycles recover and restore products, components, and materials through strategies like reuse, repair, remanufacture or (in the last resort) recycling.
https://www.ellenmacarthurfoundation.org/circular-economy/concept