i think Neymar transfer was more " lets not let Real Madrid buying him"... a bit small-time move Chelsea-esque
No, I don't think so. It was a classic Rossel move. He seems to be "the samba football fan" among Barca higher ups. A line that advocates bringing in more and more Brazilians pointing to the past success with Romario, Ronaldo, Rivaldo, Ronaldinho etc.
To be honest, that is just a pathetic excuse, because Rossel was advocating for Scolari to be a Barca coach at some point, he was responsible for the transfers of Keirrison and Henrique, as far as I know. Both of these players left Barca without playing 1 (!!!) single match. And why Rossel is so much Brazil fan? Well, he has a lot of contacts in Brazil thanks to his time as a Nike executive in Brazil, as far as I read. He knows the football people, he has connections to agents, players, managers and he may even be involved in those third party ownership crap.
So it is a pretty dodgy situation all around, not sure how Rossel has not been investigated before for the transfers of Keirrison and Henrique. There is no way you buy a player for 14 million euros (or however much Keirrison cost), and get rid of him without giving him 1 minute. The guy was not needed in the first place, Barca attacking line was the best in the world back when he was purchased, and on top of that, Barca had several great youngsters in the academy. But Keirrison's and Henrqiue's failings didn't stop Rossel, he kept pushing for more Brazilians even though this is not the best generation of Brazilian players. Neymar, I am sure, was bought with a thought that he surely would not fail, and prove Rossel's policy correct. Imagine, being the guy who brought next Ronaldinho/Ronaldo? Additionally, he may be involved with the 40 million euros which went to Neymar Sr.'s company. The guy is a crook, no doubt.