I have the utmost respect for what he's doing for the club off the field in terms of how we are being run. He's bringing in top tier sponsorship
But when talking about the trademark issue it's really simple. Revoke and apologise. Trademarking 'Liverpool' even in a footballing sense is comical and any attempt to enforce it in the UK is only going to lead to bad PR
No offence but the only reason there’s bad PR is because some people are trying to turn the issue into something it’s not. All the reasons that SOS have put forward not to do it are, to be frank, absolute bollocks. It’s a straightforward trading decision taken in order to stop large scale counterfeiting from the Far East.
If you don’t understand that then sorry. Why should the club allow millions of pounds in revenue to be lost to Chinese and far eastern counterfeiters because of a non-existent threat to local traders?
I almost pissed myself laughing when the SOS lad said that FSG saw all the Spurs fans in Madrid wearing club gear and decided that trademarking ‘Liverpool’ would somehow make all the travelling fans suddenly decide to wear replica tops. It’s ridiculous.
‘If the club trademark ‘Liverpool’ the Echo will have to change its name...’. Will it fuck. Same goes for all the small clubs around Liverpool and the City itself.
And what the fuck was that banner about? ‘It’s not a protest...’ they said, and then a massive banner goes up at the front of the Kop. What exactly is the ‘greed’ that SOS are going on about? All the revenue and profits that are staying in the club to buy £70 million players, pay their wages, recruit the best manager and back of house team?
SOS and others are still putting out stuff that is untrue. I exchanged a couple of tweets with Lucy who was in the programme and while I’m sure she’s well meaning, a load of things she was tweeting were just wrong.
I keep hearing that a UK trademark can’t stop overseas counterfeiting.
Wrong on two counts. First, it allows imports to the UK to be impounded. Second, I order to apply for worldwide trademarks under the Madrid system of the WIPO, the first step is to register the trademark in the home country.
Then there’s the nonsense about “they already have ‘Liverpool FC’ so why do they need ‘Liverpool’...” which just shows the naivety of anyone asking the question. If all a counterfeiter has to do to make his fake merchandise safe from trademark enforcement is use the word ‘Liverpool’ without the ‘FC’ on the end he will be laughing all the way to the bank.
There’s a vocal minority who seem desperate for FSG to fuck up and show themselves to be evil yanks sucking the life out of the club, supported by out-of-towners and day trippers who buy Thomas Cook packages and spend fortunes in the club shop.
Cunning Americans who have built probably the best Liverpool team I have ever seen, spent world record fees for players, got the best manager in the world, taken us to three European finals in four years, won our sixth European cup, started the season with five wins out of five, on a record winning streak... all just so that they can crush a few local traders.... the bastards!... it’s fucking obvious that’s what is driving these hedge fund yanks...
As for the ‘FSG might be alright but what happens if they sell to a bunch of c*nts?...’ well first off we’ll all have bigger fish to fry, and second, any c*ntish new owner could probably shut down HSOAB and Transalpino using existing trademarks.
I didn’t bother opening the other thread.