As Craig has pointed out you don't necessarily need a CEO with football experience but for me that only works if you already have a Football structure in place. Unfortunately we don't, we have Edwards as Sporting Director basically there because of his belief in numbers.
Yep, there still exists a massive vacuum at the top in Liverpool FC. Moores position is merely trivial, and he will just be trawled out to offer some PR speak that Ayre lacked, spinning out some rent a quotes regarding new sponsorship deals or player signings.
The vacuum that exists is the major concern. As you say, Michael Edwards - the lad who has obviously never heard the saying 'a camel is a horse designed by committee'. In its essence, that quote sums up the tawdry shoddy business him and his cohorts have undertaken at Liverpool. A hodge podge gathering of a squad that is neither good enough nor the sum of its parts.
The lad Edwards and co (the equally useless Barry Hunter, Dave Fallows, Mike Gordon) like to offer a pretence that makes them look innovative, sophisticated and supreme with their recruitment strategy, but the reality is they are merely incompetent scatterbrains offering a scattergun approach at the bargain bins of the transfer market.
Utterly utterly useless.
