It's not like they need 100 million net in one window with a good new owner. A solid, modern ballplaying goalie would lift the team up in a lot of ways, and keepers don't cost a fortune (unless you're City). An actual left footed footballer at left back would be a first in his time there. Left backs don't cost the world either (again, unless you're City!).
The big money's on the number 10 and striker, with outgoings like Mitrovic, Gayle, Darlow capable of bringing in a decent wedge. They can give this team more composure from the back and teeth at the front for a total of 40 - 50 mil net imo They can even do it all under Ashley in a window or two.... if he just stays out of the way. Such is the money in the league these days.