How is the Everton 2 thing trolling?
Is anyone actually wound up by Everton changing the name of their shop so they "beat" us in a game of footy that didn't or isn't happening?
Its more sad and obsessive that someone from Everton would pick up on it and then change the name accordingly.
Definitely not. I don't know anyone who is in the least bit wound up by it. Most who have mentioned it just think it's pathetic.
What I would say, though, is I'm surprised that a once highly respected club chose to call the shop that name because it's something you really only expect from a kid in junior school to pick up on and think is funny.
Also, if I were in charge of marketing over the park I'd have steered well clear of looking obsessed with Liverpool, and naming a shop with us in mind shows a rather unhealthy preoccupation with us. I'd be looking to keep it strictly about my own club and keeping it dignified and classy. Mind you, dignity and class are not things you associate too much with them these days.
Imagine how classless outsiders would see, say, Sporting Lisboa aiming a dig at the mighty Benfica through the naming of their own shop. Or Torino aiming it at Juve. Espanyol at Barca. Inter towards AC Milan. They would all look so achingly pathetic, smalltime and petty, not to mention weirdly obsessed.