Not the same - Dortmund's corner infills were funded by the state for the World Cup. Everton are getting a line of credit they'll have to pay back plus a premium.
And can we knock the 'diverting WBR' bollocks on the head once and for all. It's not going to happen and doesn't need to happen.
Not sure how you get to £10m pa additional revenue. It's 6-7,000 seats max from 54,000 to 60,000+. At say £40 a seat for GA and concessions (no additional hospitality) that's £5m pa for league games. Say a minimum of 5 cup games (you don't do forecasts on best-case) which will probably be at a lower price that's another £1.2m.
So maybe £6.5m less day to day running costs for the additional seats (say 25% but probably more) that's under £5m pa - and of course you need to set aside at least some profit for improving the squad so maybe £4m pa to pay back the construction cost.
What were you basing your calculations on? £77 a ticket?
I was being a tad facetious re. Everton. But Big Joe is no longer talking about a line of credit if Everton can not raise the gap in funding between that which LCC has offered and the £500m current projected cost (and which is only likely to rise again). If you take a look on Liverpool Business News this week Big J has said that the council will fund the construction of the entire stadium and lease it to Everton i.e. no loans to Everton at all and no risk to Everton.
If we say seats for an expansion 61,000 (albeit Andrew Parkinson (now gone from LFC) had mention a year ago 62k in a supporter meeting) so 7,000 additional seats. Its about £48 a ticket in the ARE now. 7k x £48 = £336,000 x 25 games (which is what led to believe is what they use for forecasts) that is £8.4 million. This year if we get semi final CL we will play 28 games (2 FA Cup, 19 league and 7 CL) = 336,00 x 28 = £9.4m+
Say 25% of the 7,000 spend £10 on drink, food or a programme - 1,750 x £10 x 25 = £437,500 Or x 28 = £490,000 - so £8.8m to £9.89m
Add in maybe a preseason friendly at £20 - 7,000 x 20 = £140,000
And that is the stand that Thomas Cook are in... I just can see that if the demand is there they would not add another 500 (out of the 7,000) there would not be too many complaints?!
Ticket prices will go up at some point and there are already £53 tickets in the ARE behind the goals so at some point and we are what 2 or 3 years from any expansion opening I can not see prices not rising in that time and/or the £53 tickets are upper ARE behind the goal, the expansion will mean greater provision of these more expensive seats. So IMO £10m is not over optimistic... but between £8m to £10m is decent return in revenue PA if it costs £50m to build it.
And that is presuming GA type seats - the suggestion is a mini main stand with what you would presume the middle tier being corp lite - for TC lots etc and they can take them out the Kop etc and get them in one stand maybe?... and they will have a proper food place, even a shop in that end for that middle tier.
Re, running costs, no idea to be honest - would a bigger stand cost that much more to run or would you have some economy of scale i.e as a proportion of total stand revenue the cost of managing e.g the stand as now costs £1m a year to run, a stand twice as big would for £1.25m to run (so not £2m)... if you follow what I not explaining very well.