Was he considered A twat, before his attitude towards COVID?
He has been slightly unlucky in some ways, and then brought his unpopularity on himself in others.
Of this generation of star players, Federer came in the scene first. He won his first Slam in 2003 having been a very good junior so built up a following first (and as some of his critics would argue, snacked several ‘easy’ Grand Slams before Nadal and Djokovic were on the scene snd as Sampras and Agassi were departing).
Nadal burst into the scene in 2004 or 2005, can’t remember now, winning the French Open as a teenager. He became pretty universally popular too and the Federer/Nadal rivalry was the clear top two for a good 5 years or so.
Djokovic and Murray came through at a very similar time, although Djokovic challenged for and win Grand Slams first. At that time they were compared to each other more and regarded as up and coming challengered to the top two.
Basically at this point Federer had a huge following, Nadal not too far behind and a comparison might be Messi/Ronaldo in terms of their supporters (could be wrong!).
Murray obviously had the home support at Wimbledon and although a bit grumpy and dour at times I think is respected worldwide as he’s generally quite vocal about issues in the game and generally on the right side of history with his opinions.
And then Djokovic started dominating and getting the better of Nadal and Federer more often. Probably made him unpopular with their fans. Plus he’s just a it robotic in his style of play. Incredibly mentally tough and a metronomic but not as easy on the eye. He also developed a reputation for gamesmanship. Taking medical time outs and convenient times before storming back to win. Stuff that rubs up fellow players and spectators the wrong way a bit.
He’s probably more respected, and even admired rather than loved in the way Federer and Nadal certainly are, andMurray is in some quarters.
Obviously there are some who prefer Djokovic too for upsetting the order and all of that.