I think people want him to stop talking about it as it makes them uncomfortable and want to just believe that it isn't that big a deal.
Sad really
Hmm I don't think that's it. I think you're maligning those you accuse of maligning.
I gather that a couple of people just think he's getting too much praise for what he's done, and it's being used as a reason to possibly give him an award not merited. The name used is crass, but seems to be satirising that.
I don't agree with that; you can't speak out too much against racism, and his interventions have been notably effective in highlighting both the incidents and media culpability in them. And he's had a pretty good season so I'm not going to begrudge him any plaudits.
Not going to start impugning people's intentions either, though