Ok listening to fans over the last days:
* Don't try to compete at the top. Trying to compete can only mean all we care about is the CL
* If we win a domestic cup, particularly the first one on offer, stop trying because cups are so much more important than competing at the top
* Don't try to enhance revenues for more investment... money is evil
* Don't be ambitious... when we do poorly, say it's ok and TLW!
* Finish the season going backwards... particularly at home. That's the shit!
I have no idea why people want this, but it's clearly the way based on almost every thread on here over the last 3 days