I'm convinced this is some sort of set up, or in joke at radio one - kind of a "lets test out how powerful we really are, and whether we can truly MAKE a shite band huge" thing.
They really are piss poor, this Artic monkeys lot, and I've heard a few songs now. Just nothing there at all. Sub standard badly performed schoolkid garage rock,
If Radio had not decided to push them so forcibly, they'd be nothing. And the world would be a better place for it.
I just can't believe so many people are suceptible to marketing hype, rather than trusting their own ears.
For the record nidgmo, i knew about this band long before they ever had any radio play, so this "in joke" or "set up" has had no effect on me, or influenced whether Ive liked them or not. Nither has any of the "marketing hype". I simply like the music.
Fair enough, everyone has different tastes in music, and not everyone is going to like the same thing. Thats what makes music so interesting, and so diverse. So I'm not going to argue the fact that you called them "piss poor", because that is totally your opinion, and one which, obviously, your fully entitled to.
However, Radio hasn't played a bigger part that you may think, its been mainly done by a large cult fan-base, extensive gigging, and most importantly, the internet. For example, me (a fan) posting a thread on different forums across the net. Now, last time i checked this thread had 379 views. If the 379 people or so who have looked at this thread have each gone and told 10 people about the Arctic Monkeys, and this trend multiplies, then they are going to get exposure quick, subsequently generating a lot of hype, which then in turn, gets them more exposure, and publicity. However, this hasn't forced people to buy their records. In fact the band have published around 45 FREE songs for their fans, and people have still bought the songs, so has that been enforced by a mass marketing hype?
They have been very much a cult band for around 6-12 months, and even if they had no air play, they probably would have got in the top five anyway, so to state that radio one have had a marketing campaign to make "a shit band huge", then that argument is slightly flawed. However, in respect to your musical taste, Ive got no problem with that, maybe i think some of the music you listen to is shite; but thats my opinion, and thats whats so good about music, everyone has their own opinion and tastes.
However, before you conjure up your "conspiracy theories" on the basis that you don't like the band, get your facts right.