Well he didn't cost anything (other than signing on fee) ...
He signed an £18m contract. I don't call that anything. He also cost us a chance to go find someone who could actually play on the left with some effect, and had a bit of hunger about him.
Joe Cole would be very effective if football was 12 a side, but it isn't - but
, what we'll do is persuade ourselves that he could be that Maxi type player next season, handy for the Europa League, bringing experience and depth to the squad, only to see our arses sliding all over the table for 4 months till we give up again.