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I'll happily knock back music after goals, cheerleaders and the like. But I don't mind something for the kids.
The mascot isn't 'something for the kiddies'. If the club gave a shite about the kiddies, they wouldn't be charging their parents an arm and a leg to get those same kiddies into the ground to watch the match in the first place.
It's about corporate branding. I don't know how many people on here needed a mascot in order to get interested in football or Liverpool FC, but I know I didn't. The football was more than enough for me, and I only grew up watching it on the telly. It was the football that drew me in, the great players and managers and the colour and songs of the crowd.
All this mascot nonsense is about branding. It's easier for the clowns who come up with this kind of shite to use silly mascots and tacky slogans in order to promote the club, rather than use the club's traditional values and unique history, which in their minds, are less readily incorporated into a slick, corporate package.
God forbid we're going to have a generation of fans growing up now who decided to support Liverpool because we had a cooler mascot than Arsenals, or some such bollox. The sooner all this nonsense is nipped in the bud the better. It's absolutely cringeworthy and embarrassing, and it runs against everything Liverpool FC is about.
I don't buy this 'we have to move with the times' rubbish either. There was a time when Liverpool and its supporters led the way, rather than being required to be led and follow what everyone else was doing. Once you start doing that, you lose the unique identity that made the club famous and so special in the first place, and you become just another bland corporate sporting 'franchise'.