Extremely hard for him to enhance his reputation in any significant way. He could win league after league and it wouldn't be any more than par for the course...expected. He won't get any credit for it.
European progression is really all he's playing for each season in terms of CV enhancement, and I don't fancy his chances much with the squad they currently have, or with the funds he'll be given to improve it.
Very strange move, all in all. Seems awfully pointless.